Privacy policy
# Privacy Policy
**Last updated:** 22 September 2026
POPZone is operated by **Safe Digital Holdings LLC** ("we", "us", or "our"). We are responsible for this store and website, including all related information, content, features, tools, products, and services, with the goal of providing you with a personalised shopping experience (the “Services”).
POPZone is powered by Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use, and share your personal information when you visit, use, or make a purchase or transaction through the Services, or otherwise communicate with us.
In the event of a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy shall prevail with respect to the collection, processing, and sharing of your personal information.
Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand how your information is collected, used, and shared as described herein.
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### Personal Information We Collect or Process
When we use the term "personal information", we refer to information that identifies or can be associated with you or another individual. Personal information does not include data that has been anonymised or de-identified so that it cannot identify or be associated with you.
We may collect or process the following categories of personal information, including inferences drawn from this information, depending on how you interact with the Services and as permitted or required by applicable UK law:
* **Contact Information:** including your name, billing address, delivery address, phone number, and email address.
* **Financial Information:** including credit card, debit card, and financial account numbers, payment card details, bank account data, transaction information, payment method, receipts, and other payment-related details.
* **Account Information:** including your username, password, security questions, preferences, and settings.
* **Transaction Information:** including items you view, add to your cart, add to your wishlist, purchase, return, exchange, or cancel, as well as your transaction history.
* **Communications with Us:** including the information you provide when communicating with us, such as customer service inquiries.
* **Device Information:** including details about your device, browser, or network connection, your IP address, or other unique identifiers.
* **Usage Information:** including information about your interaction with the Services, such as how and when you access or browse them.
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### Sources of Personal Information
We may collect personal information from the following sources:
* **Directly from you:** including when you create an account, visit or use the Services, communicate with us, or otherwise provide your personal information.
* **Automatically through the Services:** including from your device when you use our products or services, visit our website, and through cookies or similar technologies.
* **From our service providers:** including when we engage them to support specific technologies and when they collect or process your personal information on our behalf.
* **From our business partners or third parties.**
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### How We Use Your Personal Information
Depending on how you interact with us or which Services you use, we may use your personal information for the following purposes:
* **Providing, Personalising, and Improving the Services:** We use your personal information to deliver the Services to you, fulfill our contractual obligations, process your payments and orders, remember your preferences and interests, send notifications regarding your account, process purchases, returns, or exchanges, manage your account, arrange shipping, and enable product reviews.
* **Marketing and Advertising:** We use your personal information for promotional purposes, such as sending marketing communications by email or text message, and displaying online advertisements on our site and third-party websites based on your browsing and purchase history.
* **Security and Fraud Prevention:** We use your personal information to authenticate your account, ensure secure payment processing, detect, investigate, or take action regarding potential fraudulent, illegal, or malicious activities, and protect system security. You are responsible for keeping your account credentials secure.
* **Communicating with You:** We use your personal information to provide customer support, respond to inquiries, and maintain our business relationship with you.
* **Legal Compliance:** We use your personal information to comply with applicable UK laws and regulations, respond to lawful legal processes or law enforcement requests, and enforce our terms and policies.
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### How We Share Your Personal Information
In certain circumstances, we may share your personal information with third parties for legitimate business purposes, including:
* **With Shopify** and other service providers who perform services on our behalf (such as IT management, payment processing, data analytics, customer support, cloud storage, order fulfillment, and delivery).
* **With marketing and advertising partners** to deliver targeted advertising and promotional campaigns. Our marketing partners process your information in accordance with their own privacy notices.
* **When you authorise, request, or consent** to the sharing of information with third parties (e.g., for product delivery or social media integrations).
* **With our affiliates** or within our corporate group.
* **In connection with business transactions** (e.g., mergers, reorganisations, or insolvencies), or to comply with legal obligations, enforce our terms, and protect our rights or the rights of our users.
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### Relationship with Shopify
Our Services are hosted by Shopify. Shopify collects and processes personal information about your access to and use of the Services to provide and improve their platform. Information you submit to the Services will be transmitted to and stored by Shopify, as well as third parties located in countries outside the UK.
Shopify acts as a data controller for certain processing activities. To learn more about how Shopify processes your personal data and how to exercise your rights with respect to Shopify, please review the [Shopify Consumer Privacy Policy](https://privacy.shopify.com/en).
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### Third-Party Websites and Links
Our Services may contain links to websites operated by third parties. If you follow links to sites not controlled or affiliated with us, we recommend reviewing their privacy and security policies. We are not responsible for the privacy practices, security, or content of third-party platforms.
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### Children's Data
The Services are not intended for use by children. We do not knowingly collect personal information from individuals under the age of 16. If you are a parent or legal guardian and believe your child has provided us with personal information, please contact us using the details below to request its deletion.
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### Security and Data Retention
While we implement appropriate security measures to protect your personal information, no transmission over the internet or electronic storage system is 100% secure. We recommend that you do not send sensitive or confidential information via unencrypted channels.
We retain your personal information for as long as necessary to fulfill the purposes for which it was collected, including maintaining your account, providing the Services, complying with legal obligations, resolving disputes, and enforcing our agreements.
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### Your Rights and Choices under UK GDPR
Under UK data protection laws (UK GDPR and Data Protection Act 2018), you have specific rights regarding your personal information:
* **Right of Access:** You have the right to request a copy of the personal information we hold about you.
* **Right to Rectification:** You have the right to request that we correct inaccurate or incomplete personal data.
* **Right to Erasure (Right to be Forgotten):** You have the right to request the deletion of your personal data under certain conditions.
* **Right to Restrict Processing:** You have the right to request that we limit the processing of your personal information.
* **Right to Data Portability:** You have the right to receive your data in a structured, commonly used, and machine-readable format or request its transfer to another controller.
* **Right to Object:** You have the right to object to the processing of your personal data, particularly for direct marketing purposes.
* **Managing Communication Preferences:** You can opt out of promotional emails at any time by clicking the "unsubscribe" link in any marketing message. We may still send non-promotional communications regarding your orders or account.
To exercise any of these rights, please contact us using the information provided below. You will not face discrimination for exercising any of your statutory privacy rights. We may need to verify your identity before fulfilling your request.
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### Complaints
If you have any complaints regarding how we handle your personal data, please contact us using the details below. If you are not satisfied with our response, you have the right to lodge a complaint directly with the UK data protection authority:
**Information Commissioner’s Office (ICO)**
Website: [https://ico.org.uk](https://ico.org.uk)
Helpline: 0303 123 1113
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### International Data Transfers
Your personal information may be transferred to, stored, and processed outside the United Kingdom (including in the United States, where Safe Digital Holdings LLC and Shopify infrastructure are located).
Whenever we transfer your personal data outside the UK, we ensure appropriate safeguards are implemented, such as using Standard Contractual Clauses (SCCs) or the UK International Data Transfer Agreement (IDTA) approved by the UK government, unless the destination country is deemed to provide an adequate level of data protection.
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### Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes in our operational, legal, or regulatory practices. We will post the revised version on this website and update the "Last updated" date above.
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### Contact Us
If you have any questions about this Privacy Policy, wish to exercise your rights, or have a privacy-related concern, please contact us at:
* **Trading Name:** POPZone
* **Legal Entity:** Safe Digital Holdings LLC
* **Email:** support@popzone.com
* **Address:** Phoenix, AZ 85016, United States